EUROPE’S LEADING AGENCY FOR ARCHITECTURAL COMMUNICATION
ap35 GmbH Architecture Management & Relationship Marketing is the agency for brand strategy, brand presentation and brand communication.
The first and largest agency in Germany for architecture marketing.
Our focus is on architects and companies working in the field of architecture/design. The agency’s activities include: marketing, counselling, strategy, corporate design, communication design, public relations, new media, graphic design and event management.
We work all over Europe as a full-service agency for international architects and companies.
RANGE OF SERVICES
Let’s take off together as we establish a relationship based on individuality and character
Strategy
Together with our clients, ap35 develops appropriate communication strategies to reach the target audience and convert them into customers.
Communication + PR
ap35 develops communication measures and assists in choosing the appropriate distribution channels in order to simplify processes, create new opportunities and reduce risks.
Networking
For ap35, networking is a day-to-day activity. We keep a finger on the industry‘s pulse. We know what is happening, where and when. ap35 promotes the exchange of information and mutual support within our structures.
Web Video Interface
ap35 designs and implements web presences, video clips, interface concepts, and design with careful consideration of the corporate design and identity. We concern ourselves with creating the best possible cross-platform solutions using the latest technology.
Online Marketing
With Search Engine Optimization (SEO) and Search Engine Marketing (SEM), banner advertising, e-mail marketing as well as affiliate marketing, ap35 optimizes digital presence to increase the potential to be a competent partner on the internet.
Event management | Excursions
Idea, conception and development, organisation, execution and supervision
Exhibition design
Development and implementation, curation
AGENCY
THE AP35 GMBH
Ideology:
We like flat hierarchies but value lucid structures, clearly defined areas of responsibility and a relaxed cooperation based on appreciation and respect.
Who we are:
Established in 2003, we are a daring generation of free-thinkers with a persistent urge to pursue the impossible and manage to achieve just that through creativity, willingness and enthusiasm. The HFG Ulm, as a source of creative restlessness, and modern architecture are our heroes, our impetus and benchmarks for the creative process of transposing new standards in architecture marketing.
What we do:
We give advice in all areas of brand development and brand strategy and competently support our customers in a comprehensive manner. As partners we ensure sustainable success. We question absolutely everything as we join in social discussions and even start discussions off ourselves. We are the inventors of 21st century architecture marketing. ap35 is characterised by consistent monitoring, informing and consumption in society and among other cultures.
What moves us:
Exchange and dialogue with creative people, architecture and natural wonders are role models for us that shape history. We are never at rest as we consistently push forward and remain current due to consistent market observation and further training, which enables us to deliver future-proof concepts and strategies.
NETWORK
OR: THE AP35 NETWORK-TOOL
In order to be successful in the global business world, the different communication systems and networks must be connected as a functioning whole. Reputation is no longer linked to the formation of cliques, not least due to the boom of online network portals. Yet, in the end, the path to networking always requires a personal approach.
ap35 knows this well; cultivating relationships is our passion. Connecting people and creating added-value are virtues for which we are known. “Today this is referred to as networking.” From this activity the agency has generated over 15,000 contacts to international architects. Future trends and techniques shape our daily life.
AP35 SPORTS PLATFORMS
GAM open | WAM open
The year begins with winter sports at the German Architects Masters while the World Architects Masters takes place every four years.
www.gam-open.com, www.wam-open.com
LCC open
This windy sailing sports format is ideal for those who feel comfortable competing on water. Communication and encounters in this platform take place among a small circle of people.
www.lcc-open.com
Fieldsoccer
The number 1 German national sport is one of the most popular sports events even among architectural firms. The widely popular Fieldsoccer Tour has taken place nationwide since 2002 – sweating and bonding go hand in hand!
www.fieldsoccer.com
AP35 KNOWLEDGE PLATFORMS
Architecture Talks |Blue Monday
Architecture talks and Blue Monday provide a framework to display innovative products and technologies that immediately captivate the attention of the selected target group.
architekturgespräche.de/ch
blue-monday.biz
ACF Conference
Our actions are shaped by trends and visions of the future. Through the interdisciplinary conference Architecture Corporate Foresight we want to provide incentives as we combine future processes and architectural work and activities with expertise from other industries. Minds of Tomorrow
www.acf-conference.com
Network Day
With the ap35 Network Day we connect our clients and help them successfully establish new contacts. This event is organised and held once a year by ap35.
University cooperation
Based on our connections with the world’s most important schools of architecture, we act as an initiator as we merge the idealism of students with the pragmatic approach of companies. These schools include among others: University of Munich, ABK Stuttgart, Institute for Computational Design Uni Stuttgart, Stuttgart ILEK, AA FAB London, MIT Boston, ETH Zurich and Harvard Boston.
Field trips
The technical field trips organised by ap35 focus on contemporary architecture with a requirement for comprehensive knowledge sharing. The travel destinations all over the world are determined in concert with the customers.
Press and media cooperation
We are committed to keeping our finger on the pulse of the media. Due to extensive interaction with the most important architectural, interior design, real estate and design trade press and media, we are able to deliver any information directly and effectively.
THE TEAM
Our team consists of irresistible non-conformist characters, trained pentathletes and decathletes who love and live out their discipline.
We, the ap35 team, are convinced that great changes always start small and innovation takes place at the intersection point between humans, markets, technologies and companies.
OUR CUSTOMERS
FROM A-Z