HFG ULM

The “Hochschule für Gestaltung Ulm” (Ulm School of Design) was founded in Ulm in 1953 by Inge Aicher-Scholl, Otl Aicher, Max Bill and others and existed until 1968. It is considered to be the most important international design school after the Bauhaus. Internationally, the HfG still enjoys an excellent reputation and is a pioneer and role model for design courses at design colleges as well as for the profession of the graduate designer.

Project Information

Task

Positioning the HfG Ulm as an international center for the creative industries in cooperation with globally active companies and universities.

Services

// Carrying out a market scan incl. competitive analysis
// Development of a marketing and sales strategy