Vitra AG, based in Weil am Rhein, is best known for its collaboration with renowned designers. For over 65 years, the Swiss company that understands and uses the effect of “good design” has stood for the production and trade of home and office furniture .

Project Information


Event formats for architects and interior designers are developed for Vitra. These are conceptualized and organized by ap35. In addition to strategic consulting for the global A&D market, these events were realized: Discover Day in Zurich – an architectural excursion with e-scooters; “smart. talent.” in Vienna – a two-day architecture summit; several projects for the “Salone del Mobile Milan” These formats are conceptualized for the working worlds of the future.


// Strategy and market development
// Concept, organization and implementation of the event
// Organization and coordination of the catering on site
// Moderation through the event by ap35
// Invitation management
// Invitation graphic design and registration page programming.