New development of the corporate identity of the MB Group, electrical engineering service provider from southern Germany
The redevelopment of the corporate identity for the MB Group began at the beginning of 2020. The first step was to develop the corporate principle, which forms the basis for corporate communication, corporate behavior and corporate design. This was followed by the extensive redesign of the logos of the holding company, the group and the subsidiaries, as well as the design of the extensive office equipment. In addition, we programmed the new website. CI and CD were recorded in a corporate manual in order to ensure uniform implementation in the future. We also support the company in brand communication with its target groups.